Aurélie Lemmens: search on Z-Library

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1

In Pursuit of Enhanced Customer Retention Management: Review, Key Issues, and Future Directions

Ascarza, Eva, Neslin, Scott A., Netzer, Oded, Anderson, Zachery, Fader, Peter S., Gupta, Sunil, Hardie, Bruce G. S., Lemmens, Aurélie, Libai, Barak, Neal, David, Provost, Foster, Schrift, Rom

Journal:

Customer Needs and Solutions

Year:

2017

Language:

english

File:

PDF, 769 KB

english, 2017

2

Sales Growth of New Pharmaceuticals Across the Globe: The Role of Regulatory Regimes

Stremersch, Stefan, Lemmens, Aurélie

Journal:

Marketing Science

Year:

2009

Language:

english

File:

PDF, 357 KB

english, 2009

3

Bagging and Boosting Classification Trees to Predict Churn

Lemmens, Aurélie, Croux, Christophe

Journal:

Journal of Marketing Research

Year:

2006

Language:

english

File:

PDF, 275 KB

english, 2006

4

Bagging and Boosting Classification Trees to Predict Churn

Aurélie Lemmens and Christophe Croux

Journal:

Journal of Marketing Research

Year:

2006

Language:

english

File:

PDF, 1.78 MB

english, 2006

5

Measuring and testing Granger causality over the spectrum: An application to European production expectation surveys

Aurélie Lemmens, Christophe Croux, Marnik G. Dekimpe

Journal:

International Journal of Forecasting

Year:

2008

Language:

english

File:

PDF, 1.25 MB

english, 2008

6

Consumer confidence in Europe: United in diversity?

Aurélie Lemmens, Christophe Croux, Marnik G. Dekimpe

Journal:

International Journal of Research in Marketing

Year:

2007

Language:

english

File:

PDF, 593 KB

english, 2007

7

Corrigendum to “Consumer confidence in Europe: United in diversity?” [International Research in Marketing 24 (2007) 113–127]

Aurélie Lemmens, Christophe Croux, Marnik G. Dekimpe

Journal:

International Journal of Research in Marketing

Year:

2007

Language:

english

File:

PDF, 62 KB

english, 2007

8

Dynamics in the international market segmentation of new product growth

Aurélie Lemmens, Christophe Croux, Stefan Stremersch

Journal:

International Journal of Research in Marketing

Year:

2012

Language:

english

File:

PDF, 790 KB

english, 2012

9

Unveiling the relationship between the transaction timing, spending and dropout behavior of customers

Glady, Nicolas, Lemmens, Aurélie, Croux, Christophe

Journal:

International Journal of Research in Marketing

Year:

2015

Language:

english

File:

PDF, 523 KB

english, 2015

10

In Pursuit of Enhanced Customer Retention Management

Ascarza, Eva, Neslin, Scott, Gupta, Sunil, Lemmens, Aurelie, Libai, Barak, Provost, Foster, Schrift, Rom Y.

Journal:

SSRN Electronic Journal

Year:

2017

Language:

english

File:

PDF, 845 KB

english, 2017

11

Trimmed bagging

Christophe Croux, Kristel Joossens, Aurélie Lemmens

Journal:

Computational Statistics & Data Analysis

Year:

2007

Language:

english

File:

PDF, 142 KB

english, 2007

12

On the predictive content of production surveys: A pan-European study

Aurélie Lemmens, Christophe Croux, Marnik G. Dekimpe

Journal:

International Journal of Forecasting

Year:

2005

Language:

english

File:

PDF, 529 KB

english, 2005

13

Consumer sentiment and consumer spending: decomposing the Granger causal relationship in the time domain

Gelper, Sarah, Lemmens, Aurélie, Croux, Christophe

Journal:

Applied Economics

Year:

2007

Language:

english

File:

PDF, 276 KB

english, 2007

14

Polymorphisms of the OXTR gene explain why sales professionals love to help customers

Verbeke, Willem, Bagozzi, Richard P., van den Berg, Wouter E., Lemmens, Aurelie

Journal:

Frontiers in Behavioral Neuroscience

Year:

2013

Language:

english

File:

PDF, 596 KB

english, 2013

15

Managing Churn to Maximize Profits

Lemmens, Aurelie, Gupta, Sunil

Journal:

SSRN Electronic Journal

Year:

2017

Language:

english

File:

PDF, 1.85 MB

english, 2017

16

Dynamics in International Market Segmentation of New Product Growth

Lemmens, Aurelie, Croux, Christophe, Stremersch, S.

Journal:

SSRN Electronic Journal

Year:

2011

Language:

english

File:

PDF, 1.59 MB

english, 2011

17

Unveiling the Relationship between the Transaction Timing, Spending and Dropout Behavior of Customers

Glady, Nicolas, Lemmens, Aurelie, Croux, Christophe

Journal:

SSRN Electronic Journal

Year:

2014

Language:

english

File:

PDF, 721 KB

english, 2014

18

Trimmed Bagging

Croux, Christophe, Joossens, Kristel, Lemmens, Aurelie

Journal:

SSRN Electronic Journal

Year:

2007

Language:

english

File:

PDF, 277 KB

english, 2007